We get under the skin of your organisation to understand what makes you stand out to your industry clients and prospects, using skilled communications to directly support your business strategy and make a genuine commercial impact.
Our strong relationships with key media players and our wealth of experience across sectors and publications mean that we are best-placed to advise on both the method of communication and appropriate messages to share. We have dedicated time and effort to fostering long-lasting relationships with journalists, editors and commentators from trade media and industry specialists on national titles, for the benefit of our clients.
To attract the attention of and engage with target clients in a given industry sector, businesses need to be able to understand the issues they are facing and offer new insights and views into how these issues might be tackled.
We help companies to develop initiatives that position them and their senior executives as thought leaders on current and emerging issues, through reports, written articles, interviews and viewpoints, ensuring the corporate messaging is closely aligned with your organisation’s strategy.
Often the most effective B2B communications channels are those which enable your executives to address potential clients directly.
We identify and secure opportunities for your executives to speak at industry events such as conferences, panels and seminars, often organising our own bespoke opportunities for executives to communicate directly with prospects and industry influencers. We work with them to draft presentations and prepare them to deliver them confidently and with impact.
The online space is a vital shop window and hunting ground for B2B companies. We can help you ensure your digital and social channels are working as effectively as they should be, whether by developing compelling and insightful content, helping you understand what’s working and what’s not in your online activities, or ensuring your broader communications campaigns are working hard for you through your digital channels.
A question of truth
The truth, the whole truth, and nothing but the truth. In a court of law perhaps, but “truth” is often not so black and white in the public utterances of leaders.
Can corporate PR go back to the future?
Remember the 1989 film, Back to the Future Part II? In it Marty McFly and Doc Brown time travel to October 21st, 2015. Their futuristic exploits...
This is (becoming) a woman’s world
In 1966 James Brown sang that this is a man's world, but it would be nothing without a woman or a girl. Fast forward 50 years and we have 21 female leaders in charge across the world, either as President or