Careers

Principal responsibilities

• Develop and execute strategic digital social media and public relations campaigns.
• Social media monitoring and evaluation through tools such as Sysmos and Brandwatch.
• Design and implement effective advertising and sponsored post campaigns across social channels
• Conduct audits of client social media channels and those of competitors
• Commissioning infographics, visuals and video content
• Knowledge of SEO and the ability to track and analyse website traffic flow through Google Analytics
• Support Head of Digital on new business responses and proposals
• Draft compelling social media copy across Twitter, LinkedIn, Facebook, Google+ and Instagram
• Schedule social content and support with day-to-day community management
• Develop follower/community acquisition plans to support the development and growth of digital channels

Skills

• 2-3 years of experience in digital; either PR agency or client-side PR experience
• Understanding of the current social and digital media landscape, the latest online behaviour trends, as well as existing and emerging technologies
• Strong analytical skills - both quantitative and qualitative
• Experience measuring and monitoring social media and developing recommendations for how these insights can be used to inform campaign planning and optimisation
• Experience managing influencer programmes
• Exceptional written and oral communications abilities, including presentation skills and a demonstrated ability to create analyses that move beyond an explanation of “what happened” to “why it happened”
• Ability to manage multiple deadlines and priorities
• Demonstrate excellent time management skills and the ability to prioritise effectively
• Be able to ask for help when appropriate, but balance this with an ability to think for yourself and suggest solutions