Corporate PR

Translating the language of technology


Professor Brian Cox OBE is a hugely insightful and charismatic speaker, and the huge turnout for his opening keynote speech at IP EXPO Europe served to reinforce his unparalleled ability to explain some of the world’s most complex theories through simple terminology.

School’s out for summer


Summer holidays are here and many working parents of school age children are feeling simultaneously happy that they can drop the daily morning harassment of children to get up, fed and out the door, whilst also stressed that they must organise either child care or entertainment for six weeks.

Communicating ESG – The gap in the market


Pressures on companies to behave ethically have gained a powerful momentum in the 21st Century.

When words become meaningless


Brands increasingly use meaningless words to sell products. Don’t believe me? Let’s take a look at something we all read, the humble restaurant menu designed to entice the hungry customer.

The power of boycotts

Corporate and Consumer PR

Boycotts have a mixed history of success. However, as social media becomes increasingly prevalent, they can become more and more powerful.

40 Days and 40 Nights: the original PR strategy review?


Spring is definitely in the air, the days are longer, tulips and daffodils are appearing and the instinct to do a bit of a clear-out is genetically wired into us.

Word of the week – negotiation


Spring is in the air, and having been deprived of an hour’s sleep it’s at last beginning to feel that we are getting into the year 2017 proper.

Sterling takes a pounding


The fallout from Brexit continues to grab the headlines and the decision poses huge challenges for the travel industry in particular.

Breaking the rules


When a senior executive is urging customers to demand their money back from his organisation it would generally be assumed that something has gone badly wrong.