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Why the Importance of Brand in Business Aviation is Increasing

Why the Importance of Brand in Business Aviation is Increasing

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Citigate Dewe Rogerson is an international communications agency working for some of the biggest companies in the world. It has extensive experience in the business aviation sector where it has worked for OEMs, charter, management and maintenance companies, as well as specialist finance organisations. The growth of social media, the digital revolution taking place in…

Private equity should take a global approach to communications

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At a recent private equity conference, one speaker suggested that “winter is coming” for the industry. The logic was that private equity firms globally had benefitted from an historic bull market in equities since the Fed began purchasing assets in spring 2009, enabling many GPs (General Partners) to make extremely strong returns for their investors;…